In Italy Radio Rock launches a campaign to promote DAB+.

Radio Rock, like many other stations, is investing in DAB+ to expand its audience. However, it is one of the first Italian radio stations to launch a real campaign exclusively on DAB+.

During these days we can find the advertising of Radio Rock on the press of Lombardy. The campaign focuses on the regional coverage of the station.

It is possible to listen to Radio Rock in the provinces of Milan, Monza, Lodi, Pavia, Brescia, Bergamo and Cremona.

Source : FM-world